Revolutionizing Real Estate Engagement in India

Housing.com has witnessed a remarkable surge in user engagement following the introduction of its innovative 'Housing Chat' feature. This interactive technology solution has set a new benchmark in the Indian PropTech space, enabling direct conversations between buyers and sellers.

Unprecedented Growth and User Adoption

From a modest beginning of 20,000 users and 25,000 sessions a year ago, the platform now boasts over 400,000 users and facilitates more than 1 million engagement sessions monthly. This growth underscores the feature's success in enhancing transparency, trust, and the overall consumer experience in the real estate market.

A Personal Journey Made Seamless

"Buying or renting a home is a deeply personal journey," remarked Simon Hope, Chief Product Officer at Housing.com. "Our personalized chat feature is designed to make this journey as seamless and user-centric as possible."

Technology That Meets Modern Expectations

Abhishekh Makkar, Chief Technology Officer, highlighted the platform's intuitive and responsive nature, stating, "Integrating chat capabilities has allowed us to meet the modern homebuyer's expectations head-on, focusing always on enhancing the consumer journey."

Looking Ahead: Multilingual Support and Deeper Personalization

As GenAI continues to influence digital interactions, Housing.com is expanding 'Housing Chat' to include multilingual support and deeper personalization, ensuring it remains relevant and inclusive for India's diverse user base.

About Housing.com

Since its founding in 2012 and acquisition by REA India in 2017, Housing.com has emerged as a leading full-stack PropTech platform in India. Offering a wide range of property listings and services, the platform is dedicated to simplifying the home journey for all parties involved.