Business

Diverging Paths: Maruti and Hyundai's Contrasting Views on India's EV Adoption Timeline

Maruti Suzuki's Cautious Approach to EV Adoption

Maruti Suzuki, India's leading car manufacturer, expresses skepticism about the rapid mass adoption of electric vehicles (EVs). The company highlights consumer concerns regarding EVs as primary vehicles, citing issues with public charging infrastructure and battery range. "EVs sold today are not primary cars, but rather secondary," stated Partho Banerjee, Maruti's senior executive officer for marketing & sales.

Maruti, Hyundai differ on pace of EV adoption

Hyundai's Optimistic Outlook on EV Growth

Contrasting Maruti's stance, Hyundai India's COO Tarun Garg is bullish on the future of EVs in India. With major players like Tata, Mahindra, Hyundai, Kia, and Maruti entering the EV market, Garg believes the "tide is rapidly turning" in favor of green vehicles. Hyundai anticipates EV sales to reach 5% of total car sales by FY27.

The Current EV Market Landscape

Tata Motors leads the EV market in India, followed by JSW MG. The sector is witnessing a surge in new model launches, expanding options for consumers. Despite this, Maruti has adjusted its EV strategy, reducing its planned launches by 2030 from six to four, reflecting its cautious stance on EV adoption.