Business

Porsche Faces an 8% Sales Dip in Q1 2025, Yet Electrified Vehicles Shine

Porsche's Q1 2025 Sales Overview

Porsche AG announced a notable 8% decrease in deliveries for the first quarter of 2025, totaling 71,470 vehicles. This downturn reflects a challenging period for the luxury automaker, with significant sales drops in key markets.

Market-Specific Performance

The most dramatic declines were witnessed in China, with a 42% plummet, and Germany, where sales fell by 34%. Conversely, North America bucked the trend with a 37% surge in deliveries, reaching 20,698 units.

Electrified Vehicles Gain Momentum

Amidst the overall sales decline, Porsche highlighted a silver lining: electrified vehicles now account for 38% of total deliveries, marking a significant shift towards sustainable mobility.

Future Outlook

Matthias Becker, Porsche's Executive Board member for Sales and Marketing, reassured stakeholders of the company's commitment to diversity in drive technologies, promising a blend of traditional and electrified options across its lineup well into the 2030s.