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Apple Faces Class-Action Lawsuit Over Alleged False Advertising on iPhone Features

Apple Inc. Under Legal Scrutiny

Apple Inc. is currently embroiled in a class-action lawsuit filed by users who bought Apple Intelligence-capable iPhones and other devices. These users allege that the delay in the activation of certain features amounts to false advertising and unfair competition, as reported by Axios on Thursday.

Details of the Lawsuit

The lawsuit, lodged in the United States District Court in San Jose, accuses the tech giant of misleading consumers by promoting products that "offered a significantly limited or entirely absent version of Apple Intelligence." The legal document points out that the features advertised were either non-existent or materially misrepresented, leading to a "widespread deception."

Highlighted Advertising Claims

Particular attention is drawn to an advertisement from September of the previous year, which showcased now-delayed Siri capabilities. The lawsuit criticizes Apple for not retracting these representations, thereby continuing to mislead consumers about the true capabilities of their devices.