FMCG Giants Shift Focus to Rural Markets Amid Urban Slowdown
FMCG companies are shifting their focus towards rural markets due to faster consumption growth compared to urban areas. Strategies include expanding distribution networks and intro...
FMCG News
Rising Prices Push Indian Consumers Towards Smaller FMCG Packs
Indian consumers are turning to smaller FMCG packs due to rising prices, impacting categories like soaps, snacks, and tea. FMCG companies have increased prices, with more hikes exp...
FMCG Sector Braces for Slower Growth Amid Inflation and Rising Costs in Q3
FMCG companies anticipate slower growth in Q3 due to inflation, rising input costs, and pricing measures. Urban market consumption drops, while rural markets remain resilient. Comp...
How FMCG Giants Are Leveraging Premium Trends to Combat Urban Demand Slump
FMCG companies are focusing on premiumisation to navigate through the urban demand slump, with a full recovery not expected until mid-2025. Despite challenges, the shift towards hi...
Urban Demand Decline Threatens India's FMCG Sector in 2025
India's FMCG sector faces challenges in 2025 as urban middle-class spending falters and inflationary pressures rise, potentially impacting consumption and company margins.
