Business

Netflix's Bold Strategy: Original Content and Price Hikes to Drive Q1 Growth and Beyond

Netflix's Q1 Earnings Preview: A Focus on Original Content

Netflix Inc. is set to unveil its first-quarter earnings this Thursday, with analysts forecasting an 12% year-over-year revenue increase to $10.5 billion and earnings per share of $5.73. The streaming behemoth has projected an 11% growth in Q1 revenue, with ambitious full-year growth targets between 12% and 14%, eyeing a monumental $1 trillion market cap and revenue doubling by 2030.

Subscriber Growth and Strategic Moves

Ending 2024 on a high note, Netflix added over 40 million paid subscribers, including a record 18.9 million in the final quarter alone, totaling 301.6 million. This surge is attributed to a global crackdown on password-sharing and the successful rollout of its ad-supported tier. January saw another price adjustment in the U.S., with the standard HD plan now at $17.99 and the Premium at $24.99 monthly.

Original Content Continues to Shine

"Adolescence," released on March 13, has quickly become a fan favorite, amassing 124.2 million views to rank as the third most popular English-language series on Netflix, trailing only "Wednesday" and "Stranger Things 4." The tech noir series "Black Mirror" made its Season 7 debut on April 10, while "The Gentlemen" is confirmed for another eight-episode season with Guy Ritchie returning.