US Tariffs Unlikely to Deter Vietnamese Fruit and Vegetable Exports

Despite recent announcements of a 46% tariff on imports from Vietnam, experts believe the impact on the fruit and vegetable sector will be minimal. Dang Phuc Nguyen, general secretary of the Vietnam Fruit and Vegetable Association, highlights the US's role as a net importer of these goods.

US consumers' growing preference for Vietnamese agricultural products, attributed to their enhanced quality and reputation, suggests a bright future for exports.

Challenges and Opportunities Ahead

However, Vietnam faces hurdles in competing within high-standard markets like the EU, US, and South Korea due to limited deep-processing capabilities. The demand for processed products in these regions remains strong.

Industry experts remain hopeful about Vietnam's ambition to hit $8 billion in fruit and vegetable exports this year, emphasizing the need for higher quality standards and strict compliance with international regulations.

Market Dynamics and Export Performance

China, traditionally the largest buyer of Vietnamese fruits and vegetables, has seen a 27% decline in purchases, influenced by stricter quarantine measures and logistical challenges.