South Indian Food Startup Sweet Karam Coffee Raises $8 Million

CHENNAI: In a significant boost to its expansion plans, South Indian food startup Sweet Karam Coffee (SKC) has successfully raised $8 million in a Series A funding round. The investment was led by Peak XV Partners, with Fireside Ventures also participating, marking their continued support for the brand.

Expansion and Growth Strategy

The funding will fuel SKC's ambitions to broaden its omnichannel distribution, accelerate new product development, and enhance its supply chain capabilities. With a remarkable 4X revenue growth over the past year and an anticipated 2.5X growth in the coming year, SKC is on a fast track to redefine the South Indian snacks and sweets market.

Leadership Strengthens

Adding to its strategic moves, SKC has welcomed Nandhitha Indermohan, a former Unilever executive, as its new Chief Operating Officer. Her extensive experience in supply chain and operations is expected to significantly bolster SKC's operational efficiencies and strategic execution.

Market Potential and Vision

Nalini, CEO and co-founder of Sweet Karam Coffee, shared insights into the brand's growing appeal beyond South India, thanks to the rise of quick commerce. Currently, SKC delivers to 32 countries and is available in over 2,500 quick commerce dark stores nationwide.

Abishek Mohan from Peak XV highlighted the vast potential of the South Indian snacks and sweets market, valued at over Rs 25,000 crore, and the transformative opportunities it presents for organized players like SKC.