Raymond's Vision for a Comprehensive Wardrobe

For decades, Raymond has been synonymous with men's suits and shirts, but now, the company is ambitiously expanding its reach within the fashion industry. With its lifestyle business now a separate listed entity, Raymond is diversifying into new categories such as sleepwear, innerwear, and region-specific apparel, including a recent foray into dhotis in the South.

Wedding Wear and the Middle Class Market

Gautam Singhania, chairman and managing director at Raymond Group, highlights the wedding portfolio as a significant growth area, catering to the Indian middle class's expanding appetite for branded, premium products. Raymond's strategy focuses on offering value-for-money premium products, with wedding suits priced between Rs 10,000 and Rs 50,000.

Expansion Plans and Global Outlook

Raymond Lifestyle aims to open 250-300 stores in FY26, expanding its presence in both metros and non-metros. Despite global tariff wars, Raymond sees India's competitive advantage growing, especially as European companies show increased interest in the Indian market.