Economic Survey Highlights Need for Better Food Labeling

In a significant move towards public health, the Economic Survey 2024-25 has urged for stringent front-of-the-pack labeling rules for India's $37.9 billion ultra-processed food (UPF) industry. This initiative aims to provide consumers with quick access to nutritional information, addressing the ineffectiveness of self-regulation in the sector.

Global Practices and Educational Initiatives

The Survey points out that many countries, including France, Canada, and the UK, have already adopted the Nutrient Profile Model for food labeling. It also emphasizes the importance of incorporating awareness about the ingredients of packaged foods, the adverse effects of UPFs, and healthy eating habits into the school curriculum.

Health Risks Associated with UPFs

Ultra-processed foods, such as soft drinks, energy drinks, and packaged cookies, are linked to numerous health hazards, including obesity, chronic inflammatory disorders, cardiovascular diseases, and mental disorders. Despite these risks, the industry often markets these products as healthy, misleading consumers.

Call for Action

The report criticizes the marketing of certain UPF products as healthy and calls for restrictions on such practices, along with higher taxes on these items. It also highlights the dramatic increase in India's consumption of ultra-processed foods, from $900 million in 2006 to over $37.9 billion in 2019, showcasing an urgent need for regulatory intervention.