Economy

Vietnam Aims for $8 Billion in Fruit and Vegetable Exports by 2025: A Strategic Leap

Vietnam's Ambitious Export Goal

Vietnam is setting its sights high, aiming for an $8 billion export value in fruits and vegetables by 2025. This ambitious target is built on the robust performance of the sector in 2024, which saw export revenues reach $7.1 billion. Vietnamese produce has notably strengthened its position in key markets, moving up to second place in China and experiencing significant growth in the U.S. and Thailand.

Global Market Presence

Currently, Vietnam's fresh and processed products have made their mark in over 60 global markets. Among the top exported fruits in 2024 was durian, showcasing the country's diverse agricultural exports.

An opened durian. Durian was among Vietnam's top exported fruits in 2024. Photo by Pixabay

Chairman of the association Nguyen Thanh Binh emphasizes the importance of overcoming trade tensions and geopolitical conflicts to achieve this goal. He suggests that businesses focus on expanding their share in key markets and investing in modern post-harvest technology. Improving product quality, enhancing competitive edge, and maintaining strict compliance with free trade agreements are crucial steps forward.

Strategies for Growth

Nguyen Thanh Binh advocates for comprehensive reforms to drive strong growth. Accelerating negotiations for official export channels in traditional markets, exploring new territories, and supporting farmers in establishing growing area codes and packaging facility certifications are among the strategies highlighted. Developing national standards for key exports is also deemed necessary for achieving the ambitious $8 billion target by 2025.