Record-Breaking Sales for Toyota Kirloskar Motor in December 2024

In an impressive display of growth, Toyota Kirloskar Motor announced a 29% increase in sales for December 2024, reaching a total of 29,529 units. This marks a significant rise from the 22,867 units sold in the same month the previous year. The company's performance in the domestic market was particularly strong, with 24,887 units sold, alongside an export of 4,642 units.

2024: A Year of Unprecedented Success

2024 proved to be a landmark year for Toyota Kirloskar Motor, with the company recording its best-ever calendar year sales at 3,26,329 units. This represents a 40% increase compared to the 2,33,346 units sold in 2023. The SUV and MPV segments were key contributors to this growth, showcasing a 20% increase over the previous year.

Shifting Consumer Preferences

Sabari Manohar, Vice President of Sales-Service-Used Car Business at TKM, highlighted the growing consumer preference towards vehicles that offer sustainability, dependability, enhanced safety, and better resale value. These factors have significantly boosted the company's sales and are expected to continue driving growth in the future.

Looking Ahead

With the current trends in mind, Toyota Kirloskar Motor is confident in further consolidating its market position. The company aims to play a larger role in driving sustainable mobility and globalizing India's automobile manufacturing base, signaling a bright future ahead.