Business

Adobe Unveils Groundbreaking AI Image Generation Models for Firefly App on iOS and Android

Adobe's Latest Innovation in AI

Adobe Inc. has announced a significant update to its Firefly app, introducing two new artificial intelligence models for image generation. The Firefly Image Model 4 and Firefly Image Model 4 Ultra are set to revolutionize the way creators approach digital artistry, with availability extending to iOS and Android devices in the near future.

Expanding Creative Possibilities

Beyond its own models, Adobe is opening doors to external innovations by integrating models from partners like Google and OpenAI into the Firefly app. Additionally, Adobe Express, the Creative Cloud's companion app, will be enhanced with AI-powered video tools, including a novel Clip Maker and features for custom b-roll and background generation.

A Vision for the Future

"With Firefly, we set out to transform creators' experience by bringing image, video, audio, and vector generation together in a one-stop shop for AI-assisted creativity," stated David Wadhwani, Adobe's President of Digital Media. This update marks a pivotal step in Adobe's mission to empower creators with cutting-edge tools.