Strategic Collaboration Expanded

Amazon.com Inc. and Intuit Inc. have announced an expanded strategic partnership aimed at enhancing the financial management capabilities of Amazon sellers. This collaboration seeks to empower sellers with tools to better manage their finances, comply with regulations, access capital, and expand their businesses.

As part of this initiative, Amazon will designate Intuit QuickBooks as its preferred financial management solution integrated directly into Amazon Seller Central. This move will allow sellers to seamlessly incorporate their Amazon data into Intuit's AI-powered business platform, leveraging advanced technology to optimize their operations.

Intuit CEO Sasan Goodarzi emphasized the benefits of this partnership, stating, "We know businesses that use Intuit’s QuickBooks platform have a nearly 20-point higher success rate than those who don’t. We’re proud to partner with Amazon to bring the benefits of our AI-driven expert platform to help sellers boost their revenue and profitability, save time, and grow with confidence."